ROCHA, Thelma Valéria; TOLEDO, Geraldo Luciano; ALMEIDA, Luciana Florêncio de. Customer Perception about Loyalty Programs in Agricultural Market: a case study. Review of Business Management, [S. l.], v. 10, n. 28, p. 282–294, 2008. DOI: 10.7819/rbgn.v10i28.339. Disponível em: https://rbgn.emnuvens.com.br/RBGN/article/view/339. Acesso em: 18 apr. 2026.